What To Expect & Benefits Of Clarifying Shampoo

4 things that happen when you start to use a clarifying shampoo

What is clarifying shampoo?

How often should clarifying shampoo be used?

The benefits of a clarifying shampoo

Hair will look healthier

Hair will have more volume and life

Your scalp will be less irritated

You’ll be able to go longer between washes

Woman with long dark brown hair at photoshoot, shaking head from side to side.

4 things that happen when you start to use a clarifying shampoo

Does the idea of using a clarifying or detox shampoo feel like another unnecessary product to add to your already packed beauty routine? If so, trust us when we tell you that, actually, incorporating one could turn out to be one of the best decisions you make when it comes to the look and feel of your hair.

This is especially true if your hair is feeling greasier than normal, or if your scalp is suddenly itchy or irritated. Or maybe your once bouncy, voluminous hair is now flat and limp. In every one of these cases, a clarifying shampoo could make a big difference. Detox or clarifying shampoos are also especially great if you spend a lot of time in a pool, as that exposes hair to a whole host of chemicals. They’re also great for those who live in hard water areas.

But what exactly is a clarifying shampoo, and what improvements will you notice in your hair once you start to use one? We’ve answered all your detox and clarifying shampoo questions here...

What is clarifying shampoo?

First, let's clarify (like what we did there?) what a clarifying shampoo is. Designed to be used in place of your regular shampoo, but only used every now and again, they are formulated to deeply cleanse and purify, cutting through and dissolving grease, oil, dirt and product build-up, to leave both the hair and scalp feeling refreshed.

How often should clarifying shampoo be used?

The key to using – and loving – clarifying shampoo lies in how frequently you use it. Bear in mind, it shouldn’t completely replace your usual shampoo – you’ll use it instead once or twice a week, depending on your hair type. Overuse can lead to dry strands and ends, which is exactly what you’re trying to counteract with a clarifying product. And if you’re wondering what impact a clarifying shampoo will have on your hair, here are a few key things that happen when you start to use one…

The benefits of a clarifying shampoo

Hair will look healthier

The result of overusing styling products is build-up, which can cause hair to look dull and lifeless. This happens because there are layers of product residue stuck on your locks, which physically block any moisture from entering the strands. No matter how effective your hydrating products might be, they simply can’t penetrate through this build-up. But by using a clarifying shampoo – like Nexxus’s Clean & Pure Nourishing Detox Shampoo – this residue will be cleared, so your natural shine and movement can be restored.

Hair will have more volume and life

Often, a build-up of natural oils and products at the root of hair will weigh it down, which can lead to hair that’s lacking in volume. But a clarifying product can help inject life back into those limp locks by ridding hair of heavy oil to restore lost volume.

Your scalp will be less irritated

Itchy, flaky, easily-irritated scalps are so common, but they’re fairly easy to treat. A build-up of product can cause inflammation and dandruff, so by using a scalp scrub you will not only dislodge dirt and oil, but also rebalance moisture levels. Nexxus’s Clean & Pure Invigorating Detox Scalp Scrub will do all of that, and more, and believe us when we tell you how satisfying that first application is. Best used up to a couple of times a week and massaged into the scalp until the exfoliating beads fully dissolve, follow with Clean & Pure Nourishing Detox Conditioner to smooth and protect the hair fiber after you’ve cleared that pesky build-up.

You’ll be able to go longer between washes

Those with naturally oily hair know how irritating it is to wash your locks, only for them to be greasy again in a matter of hours. While some experts suggest it’s best to skip conditioner to combat oil – or just apply it sparingly to the ends – clarifying shampoos can also help reduce the natural oils on your scalp so you can go longer between washes. That’s because they work to reset and rebalance the area: by reducing pollution and product build-up, your oil-producing pores don’t have to work overdrive, so it will naturally start to take longer for grease to build up.


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