Color Assure Color Protection System

Formulated with our ProteinFusion™ blend with elastin protein and quinoa, our Color Assure collection helps replenish your hair with the nutrients and protein building blocks it loses during the coloring process. This three-part line includes our color safe shampoo and conditioner plus a hair mask. All three color treated hair products help extend and protect color for long-lasting color vibrancy.

Front of Pack Nexxuss Color Assure Long Lasting Vibrancy Deep Moisture Mask 1.5oz

Front of Pack Nexxus Color Assure Conditioner for Color Treated Hair 13.5 oz, nexxus color assure conditioner, deep conditioner for colored hair, color treated conditioner

Front of Pack Nexxus Color Assure Colored Hair Shampoo for Color Treated Hair 13.5 oz, shampoo for color treated hair,color protecting shampoo, nexxus color assure

A microscopic view of replenishing nutrients is shown against a pink background.

How Color Affects the Hair

Coloring hair can damage your hair’s natural proteins and make hair look less vibrant, dull, and flat. Our Color Assure collection, including our shampoo and conditioner for colored hair plus hair mask, is designed to replenish your hair with the nutrients and protein building blocks it loses during the coloring process.

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Our Color Safe Ingredient Blend

Using advanced protein science, Nexxus scientists identified the amino acids that make up the proteins lost most during the hair coloring process: Cysteine, Glutamic Acid, and Serine. With this discovery, our Color Assure ProteinFusion™ blend was specially formulated with Elastin Protein and Quinoa to replenish each strand and keep colored hair vibrant.

A before and after image is shown of a woman’s hair. Her before image shows dull colored hair, while her after image shows shiny, vibrant colored hair.

See The Science

Keep color-treated hair vibrant for up to 40 washes.* Use as a system to enhance each strand’s richness, softness, and shine with our scientifically crafted formula.

The Color Assure collection, including a bottle of shampoo, a bottle of conditioner, and a hair mask packet, is show against a pink background.

Color Protection Treatment System

Our Color Assure hair color protection system is specially formulated to extend and protect color treated hair for long-lasting color vibrancy. This collection features a sulfate-free, color protecting shampoo and conditioner, plus a deep moisture mask, for the ultimate colored hair care routine at home.